Wednesday, 27 February 2008

Website Analysis

Analyis - 'more magazine' - part c

The last part of the 'more magazine' website i am going to analyse is the appeal it has for the uses and why it is such a popular site.

Appeal - There are many aspects of this website that i find appealing and that i could imagine many other young women enjoying too. Although the home page is slightly cluttered with adverts and different boxes, it does look exciting as soon as you enter it and there are so many different sections for users to go on. The numerous hyperlinks make the site very interactive and allow the user to create their own experience by choosing excatly what sections of the site they want to view. This high level of interactivity in my opinion is what makes the site so interesting as you keep finding new hyperlinks and new sections to go onto which stop you from leaving and surfing onto other sites.

The user generated content of the site is another appealing feature as the Message Boards and Chat rooms have endless topics you can talk about. There also seems to be a lot of users visiting each board so you know you will have a good discussion if you wish to get involved. It is an open and un-biased space where you can post anything you like and even ask the other users for advice which seems to always get answered on most of the boards. This creates an atmosphere of a virtual community as most of the users are young women all dealing with the same issues that the website addresses, so it allows a network of relationships to form and that is a very appealing aspect for this site.

Please go on the site for yourself to have a look at it and let me know if you agree with my positive analysis of it. Thanks! http://www.moremagazine.co.uk/message_chat/

7 comments:

Megan-Kate Nisbet said...

Lauren, do you think that this website can build a 'virtual community' on their forums when they dont even have to register to post a message?

Surely it gives people the option to fliter through lots of different identities on a daily basis, where as in other forums you have to sign up so you have to use that username, or go through effort of creating more (and usually you have to have a different e-mail account so they'd have to have lots of these to flitter through identities too!)

Megan-Kate Nisbet said...

Maybe I read it wrong actually, you did say they could choose to hide their identity if they wished. So do they have to register then they can post either using their name or select to post it as anonymous? Same sort of concept I mentioned before could be applied, would you trust someone who posted as anonymous?

Steph Hodder said...

i like your ideas about the virtual community on more website. I analysed Heatworld.com for this project, and when surfing the forums i also found similar scenarios to you. Users could post questions to others asking for beauty and fashion advice and this would be replied to.

A lot of the website analysis's i have read are magazine partners and i think they all take a similar concept - i.e with the loaded pages full of hyperlinks, breaking news, membership requirments and forums. And similar layout.

I was reading Jess's blog and she had some helpful thoughts about registering with sites like these - she asks what control we actually have over giving our details and if they benefit the companies who make the websites. Take a look, it's
http://jessblog89.blogspot.com

Emma Kilkelly said...

Lauren,

I was interested to read these comments. Would you suggest that the website is more appealing than the hard-copy of the magazine? If so, why? Is it simply because of the interactivity?

All the best

Emma

Elz said...

In response to Emmas comment, i would still rather buy the magazine in a shop than look on it online. Although the website is clear and quite easy to read. The thought of looking at it on a screen makes it such a different practice.
I associate computiers with work- therefore looking at it online would have a negative response with me. Personally I would rather sit somewhere comfortable and read it in my own time with a large glass of wine!!!
Atleast with a magazine you can pick it up and put it down when you feel like it.
Even though the internet is fast it doesnt compare with manually turning pages!
What do other think?

lauren adams said...

Yeah i do agree with ellie that even though i enjoyed using the 'more' website i would personally prefer buying the actual magazine and view the media that way.

I can understand why some people would prefer viewing it through the website though as you cannot gain that sort of interactivity through a magazine.

Alyson said...

i think the website and magazine work together, for instance in the magazine there's always thngs like 'log on to our website for more details', but then on the website someimes they don't give the full stories and just little bits of it. And I also enjoy actually buying the magazine and picking it up&setting it down as I please.